> For the complete documentation index, see [llms.txt](https://betoken-1.gitbook.io/papers/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://betoken-1.gitbook.io/papers/whitepaper-en/whitepaper/business-plan/our-brands-and-products.md).

# Our brands (and products)

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**Beself Brands** offers a wide range of products through five proprietary brands, each focused on a specific market segment: f**itness, gardening, DIY, children's toys, and home furniture.**
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**Beself Brands provides a broad catalog of products through its various brands:**

<table data-view="cards" data-full-width="false"><thead><tr><th></th><th data-type="content-ref"></th><th></th><th data-hidden data-card-cover data-type="files"></th></tr></thead><tbody><tr><td><h2><strong>FitFiu Fitness</strong></h2></td><td><a href="https://www.fitfiu-fitness.com">https://www.fitfiu-fitness.com</a></td><td>Specialized in entry-level fitness equipment.</td><td><a href="/files/WVEqsBeLfIXYCKLRv5Of">/files/WVEqsBeLfIXYCKLRv5Of</a></td></tr><tr><td><h2><strong>Greencut</strong></h2></td><td><a href="https://www.greencut-tools.com">https://www.greencut-tools.com</a></td><td>Focused on garden, workshop, and DIY machinery.</td><td><a href="/files/4KvVaz5KtNOkTQirMiiJ">/files/4KvVaz5KtNOkTQirMiiJ</a></td></tr><tr><td><h2><strong>Playkin</strong></h2></td><td><a href="https://www.playkinkids.com">https://www.playkinkids.com</a></td><td>Combines entertainment with learning.</td><td><a href="/files/GJjWRlEBJyhWW0C7TqYd">/files/GJjWRlEBJyhWW0C7TqYd</a></td></tr><tr><td><h2><strong>Beeloom</strong></h2></td><td><a href="https://www.beeloomkids.com">https://www.beeloomkids.com</a></td><td>Dedicated to educational toys and children's furniture.</td><td><a href="/files/P34aS1MaQjfagFEb4cef">/files/P34aS1MaQjfagFEb4cef</a></td></tr><tr><td><h2><strong>McHaus</strong></h2></td><td><a href="https://www.mc-haus.com">https://www.mc-haus.com</a></td><td>Focused on home décor and furniture.</td><td><a href="/files/s8jYmxeOyxHRRcR2LKwq">/files/s8jYmxeOyxHRRcR2LKwq</a></td></tr></tbody></table>